This
course exposes students to culture and heritage tourism as a product. The
course introduces
students to
the field of marketing of cultural and heritage tourism. Students
examine
the ways in
which such
a product may be sustained and developed to grow the local and national economy. The
objective of the fieldwork is to explain to students through tourist guiding
and interpretation in the tourist destination “in situ“
the meaning and value of objects of natural and cultural heritage, tourist
attractions and historical heritage
- Teacher: MIA CHERYL CASIRACAN